With digital advertising, businesses are no longer limited by just static images to market a product or launch a service or promote a brand. They are free to use moving images, videos, audio, etc., besides Printed Hoarding Boards to attract the attention of the target audience and engage their interest long enough to let the message sink in. This is effective advertising at its best.
Advertisers do not want to leave any area where there is even a remote chance of attracting the target audience. This is the reason why today scaffold banners orienting has also gained a lot of popularity in London. The banners on the scaffold can easily attract the attention of a large number of potential customers.